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A social media brand is the sum total of customer experiences with a company, its products, services, and employees, and the way those experiences shape our perception of the company.
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"Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does." Stuart Henderson Britt
Service marketing
Services ofen have tangible results and products are bought for their intangible benefits. In the end people always buy services –be it produced with or without physical products.29.08.2010. 20:03
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