To find your approach on Usability ask these questions yourself

• Do you know how long it takes real customers to do typical tasks at your site?
• Do you know what percentages of potential customers are giving up (leaving your site) and why?
• Have you made measurable design improvements based on real usability data?
• Are you providing an effective site for the broadest range of potential customers and situations?
• Are you taking advantage of the full spectrum of available usability techniques when designing and redesigning your site?
• Are you incorporating usability tasks into your strategic project planning process?
• Do you know designing for the user is the upcoming business advantage and differenciator?
• Do you know that a successful e-business strategy should be directly based on positive customer experience?
• Do you know waiting on the web is frustrating, demoralizing, agonizing, aggravating, annoying, time consuming and incredibly expensive?
• Do you know on the web it's not how you project your ideas that's important. It's what and how much your users understand and trust.
• What does the user want the outcome of using the site to be?
• What do you want the outcome of the user experience to be?
• How do you want users to feel after visiting your site?

Any successful web projects requires a commitment to understanding the obstacles to building online relationships and then taking the necessary steps to overcome them.

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